"I am a small business owner and have been using Amy’s services for about 7 years. Amy is amazing! I am very much a detailed, perfectionist type of person and have been so happy with Amy and her work in every way. She is creative, articulate, listens well, returns emails and phone calls in a timely manner. I have found her to be detailed and a perfectionist when it comes to her creations and that means so much to me that I have another set of eyes like mine to look at my project. Amy used to live in the same town so we could do face to face however the last several years she has been in another state and I still have not had one problem working long distance with her. I highly recommend Amy for your creations also."
Michelle Powell
Problem
Michelle's previous brand was ready for a facelift. The apple green and deep purple was striking but started to show it's age. The black background began to feel heavy. Our goal was to update the brand to reflect appear more professional, transformative, clean, and established.
Previous product line labels
Previous label
Solution
We designed a light, fresh new logo and labels utilizing a more mature color palette and typography. Gunmetal grey replaced the green. Silver elements on a creamy white background added sophistication. We designed a modern, elegant M logo. The logo's height varies depending on the application to reflect that personalized touch Michelle brings.
Label artwork
Matte silver foil creates the M logo
